Amazon Marketing Cloud (AMC) is one of the most powerful analytics platforms around. But because of its complexity, it can be daunting to new users.
You’ve probably heard a lot about it, but there are still some aspects you don’t fully understand. It’s time to answer all of your nagging Amazon Marketing Cloud (AMC) questions.
In this one-of-a-kind Ask Me Anything session, three of our in-house Amazon experts—our CEO Sreenath Reddy, our senior manager of analytics services Shiv Charan, and our lead software engineer Ramesh Karanth—fielded all of your AMC-related questions.