AMZ Pathfinder is a growing full-service Amazon agency and an Intentwise partner. We’ll talk through best practices for product detail pages, how to use video on Amazon, storefront design, and more. Additionally, we’ll cover how to measure results when optimizing Amazon and Walmart content and provide insights into the A/B testing process.
What Was Covered
Best Practices for Product Detail Pages
Effective product detail pages are crucial for maximizing sales. We’ll dive into specific recommendations for language, imagery, and more.
How to Use Video on Amazon
These days, everyone is “pivoting to video.” We’ll share how your brand or agency should be leveraging video on Amazon.
How to Measure Results
Optimization means nothing without proper measurement. We’ll walk through how to optimize and test, and how to use those results to inform your next optimization.