Amazon Advertising News, Strategies, and Techniques

In these blogs, we would like to share Amazon News, Insights, trends, metrics to watch out for, and Advertising Strategies

Amazon
Amazon 2020 Q3 Earnings Highlights
Amazon reported earnings for Q3 2020 yesterday.  Here are a…
Amazon
Amazon Prime Day 2020 Advertising Strategy
Amazon recently announced that Prime Day 2020 will run on October 13 and 14. Here are 5 last-minute items to keep in mind. Avoid running out of budgets, Avoid basic misses: Products, Keywords, Product Targets., Avoid run-away spend in auto campaigns., Raise bids on keywords that are important to you, Protect your brand term, but to a limit
Amazon
Q2 Earning Highlights
Amazon reported net sales are up 40%, on the guidance of 18% to 28%. Net income is up 100% from $2.6B to $5.2B. This is despite an increase in various expenses related to COVID.  The online grocery category grew by 300%. For the first time, the international segment showed an operating profit. 
Amazon
Amazon Quarterly earnings Q1 -2020
In this blog post, we will discuss the two data points of note for advertisers related to the Amazon Q1 2020 earnings report. In this context, we looked for data points that could shed some light on what to expect going forward.
Amazon
MYE Featured Image
Amazon recently launched a beta version of a new feature on…
Amazon
Amazon Global Selling
“We were able to double our sales […and] create great brand…
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